Goodwin's Theory

Applying Goodwin's theory to my music video production means including the following:

1. Demonstrating genre characteristics, e.g. a dance performance for girl/boy band.
2. A relationship between lyrics and visuals e.g. illustrating a relationship or contradicting it.
3. A relationship between music and visuals e.g. illustrating a relationship or contradicting it.
4. A visual style, e.g. close ups of the artist ans star image motifs which occur throughout the artists work.
5. A frequent reference to the notion of looking e.g. the voyeuristic treatment of a woman in an R'n'B video.
6. An intertextual reference (to films, TV programmes, other music videos etc).